Top 5 Maps and Navigation Apps in Mexico Q4 2023

During the fourth quarter of 2023, the top 5 maps and navigation applications in Mexico showcased varying trends in downloads and active users, as revealed by Sensor Tower data. Here's a closer look at how these apps performed:

DiDi Rider: Affordable rides had a substantial number of weekly downloads, starting at around 189.5K at the end of September. The app saw a peak of 247.3K downloads in the week of December 11, before ending the quarter with 176.9K downloads in the final week of December. Active users fluctuated, beginning at 5.37M and peaking at nearly 6M in mid-December, but saw a drop to 4.67M by the end of the quarter.

Uber - Request a ride experienced consistent weekly downloads, starting at 148.2K and reaching its highest point at 221K in mid-December. The quarter concluded with 171K downloads. The active user base followed a similar pattern, beginning with 5.2M users, peaking at 5.78M in mid-December, and dropping to around 4.58M by the end of the year.

inDrive. Save on city rides showed a steady increase in weekly downloads, starting at 88.5K and peaking at 111.9K in the final week of December. Active users also saw a gradual rise from 2.28M at the end of September to a peak of 2.74M in early December, before ending the quarter at approximately 2.39M.

Phone Tracker and GPS Location had an interesting trajectory with weekly downloads fluctuating throughout the quarter. Downloads began at 61.9K, dipped mid-quarter, and peaked at 87.7K in the last week of December. Active users rose consistently, starting at 377.9K and reaching a high of 756.6K by the end of December.

Waze Navigation & Live Traffic maintained a steady download rate, beginning at 57.4K and peaking at 77K in mid-December. Active users started at 1.11M, saw a peak of 1.12M in mid-December, and declined to 915K by the end of the quarter.

For more detailed insights and analytics, visit Sensor Tower.